Did Bud Light 'go woke and go broke'?
There is no doubt the boycotts hurt, but Bud Light was already declining. These just accelerated that trend.
In the aftermath of Anheuser-Busch (AB Inbev) releasing its Q2 financial results last week, it seems like a good time to discuss the success and failure of the “war on woke.”
Bud Light
I’m not going to bore you with the d…
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